Are you unsure about when to use “your” vs. “you’re”? How about “affect” vs. “effect”?
The unfortunate reality is that we’re often judged by our words and in an increasingly global society, those words are often read, not just heard. And from a professional standpoint, your writing reflects your company and your personal brand. Good writing facilitates responses and inspires confidence. Every business is dependent upon the written word to woo customers and win sales. However, the majority of business owners, employees and entrepreneurs have very little writing experience.